About the Session

The healthcare industry is witnessing significant investments by nontraditional players, such as private equity and venture capital firms and corporations like Amazon, the realization of technology’s promise, and nontraditional alliances that will disrupt traditional health system markets. There is a general perception that outside industry players are underestimating healthcare market complexities and overestimating their ability to disrupt healthcare delivery. This represents an opportunity for traditional health system players who understand market complexities to proactively differentiate themselves from nontraditional players entering their market or shift share from their traditional competition and employ nontraditional delivery disruption approaches. This session will focus on practical, proven case studies that can be employed to disrupt your local market competition and prepare your organization for outside entrants across your healthcare platform. You will review disruption strategies that grow share, differentiate your services, increase efficiencies, and improve care quality and patient access to care.

Learning Objectives:

  • Understand how the notion of practical disruption is a fundamental strategy to transform and compete.
  • Explore healthcare best practices and how other industries expanded access to their customer base.